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Content Marketer

Content Marketer At MAGIC Bodyfashion®, we develop innovative solutions, with every woman’s needs in mind. We love to encourage every woman to feel confident and offer products, tips & tricks to show their MAGIC. We aim to support woman by providing our products to show the best version of themselves. For over 25 years, we have been offering functional and beautiful shapewear, underwear, maternity wear, home wear, legwear and accessories for women. 
MAGIC products are globally sold in about 60 countries, from the United States to Europe and from South Africa to Asia. 
Our products are available through the best leading department stores, globally known web shops and e-commerce channels, the best lingerie stores and of course throughout our own web shop. We are located in Almelo in the east part of the Netherlands and work with a broad international team of colleagues. 

At MAGIC Bodyfashion®, (online) marketing is about understanding women and building brand confidence & awareness amongst our (potential) customer base. Our organization is growing fast and we are changing rapidly. That is why we are looking for a new hands-on Content Marketer within our team, who will cover the story of MAGIC on a daily base, in the right way, using every possible (online) channel.

Our ambitions in the field of marketing reach far. Every week we are busy creating all kinds of marketing content that we share with our (potential) customers via our social media channels, e-mail campaigns, our website, and other means. We create content for both the end consumer and our direct buyers (B2B).  The content marketer has a crucial role in this!

Text and image make the difference. As Content Marketer you are working daily to put the MAGIC brand on the map and to increase brand awareness, while contributing to the generation of leads and the realization of direct (online) sales.
Your content strategy is the translation of our (diverse) customer needs (both B2B and B2C) and our core values. You translate organizational goals into a solid content strategy focused on the customer journey and the needs of our customers. 

When are we a match?
You will fit in well with us if you feel comfortable working with a hands-on mentality, enjoy showing initiative and can adopt a flexible attitude.  Ownership and a sense of responsibility are characteristics that we find very important in a suitable candidate. 
On a daily base, your main responsibilities will be;
  • Setting up, managing and executing content calendars
  • Doing research on (SEO) keywords, product backgrounds and target audiences/competitors, before getting started with a text or image
  • Daily managing of our social media accounts (focus on growth, visibility, and interaction)
  • Creating the content for the content calendars
  • Organizing video- and photoshoots
  • Responsible for press releases and maintaining contact with the press
  • Analyzing and reporting the results of the distributed content 

In addition, we find it important that you bring the following with you:
  • You have a bachelor degree in marketing / communications or 3+ years of work experience; however, quality over quantity
  • You can easily and quickly write texts in both Dutch and English (multiple languages are a plus)
  • You have experience in identifying customer needs and translating them into a content / communication plan
  • You have experience with posting and distributing content on internal and external channels, with social media also being an important channel
  • You have a high affinity with image-bearing media, keep up with the latest features on social media channels on a daily basis and wake up with Instagram/Facebook/Snapchat/TikTok/YouTube/ etc…
  • You are proficient in using digital (analytics) tools, such as a CMS, mailing tools, social media tools and project management tools (e.g. Asana / Mailchimp / Microsoft Teams / Hootsuite / Google Data Studio / Google Analytics / Google Search Console)
  • You can work well independently, and you also add value in a team environment.
  • You have affinity with fashion and our feminine products
  • You are passionate about social media and are up-to-speed with the latest tricks to ‘beat the algoritm’.
  • You have an ‘analytic eye’ and eye for details
  • Living in or near Almelo (the Netherlands) or willing to relocate

  • Part of an enthusiastic, international team
  • Space to work independently with a high level of responsibility
  • Contribute to our growth strategy
  • Working at a fast growing, international fashion company 
  • Drinks, nice outings and a lot of fun with the entire MAGIC team
Great! Then we would like to hear from you.
Are you the enthusiastic candidate that wants to work at a fast growing, international fashion company? Send us an email today with your motivation (we love a video introduction!) and resume to Peter de Kok:  . 
    02-06-2022 09:43
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